Corporate Strategy
Mid-term business plan "Transformation ("X") and Challenge to Growth 2023: Most Chosen for Quality and Passion"
The mid-term business plan starting from fiscal 2021 is based on the concept, "Transformation ("X") and Challenge to Growth 2023: Aiming to be the company most chosen for quality and its passion". We aim to realize the Company's Purpose to be there for customers and local communities in their times of need and achieve sustainable growth while contributing to resolving social issues.
The business environment surrounding the insurance industry is changing at a faster pace than ever due to changes in demographics, advances in technologies such as autonomous driving and AI, and longer-term trends such as the intensification and frequent occurrence of natural disasters, as well as further progress in digitalization due to the COVID-19 pandemic. While these changes in the business environment pose a threat, we consider them to be excellent opportunities for transformation and the creation of new value.
Our long-term vision is to be “a company that provides customers with a sense of security, is selected by customers and has consistent growth – To Be a Good Company for 100 Years and Beyond –”. Toward that end, we aim to secure a competitive advantage through quality and promote the initiative and ambition embodied in our Purpose to be there for customers and local communities in their times of need. As we work to resolve social issues, we also aim for substantial growth together with our sales agents.
1.Overview
Achieving our Purpose to "protect customers and local communities in their times of need" and to grow through the resolution of social issues.
Five social issues that we will approach as priorities
- Global climate change and increasing natural disasters
- Increased burden of long-term care and healthcare due to the aging of society and advances in medical technology
- Various changes in the environment caused by technological innovation
- Creating a symbiotic society and responding to the novel coronavirus
- Industrial infrastructure supporting economic growth and innovation
Enhancing the power of insurance (problem-solving ability) and strategic pillars for achieving the above.
- Creating value through DX
- Increasing diversity and job satisfaction
- Transforming our corporate ethos and culture to support our challenges
Promotion by our Mirai Project
2.Initiatives under the mid-term business plan
- (1)Value creation through DX (digital transformation)
- Establish a competitive advantage by using data and technology to transform business models, as well as by transforming corporate culture and dramatically improving our people's capabilities -
- Dramatic improvement in competitiveness and productivity through the creation of new value
We will create new value and provide it to customers by fully utilizing digital technologies in various business areas. - DX promotion in six areas
Products/services
Marketing
Customer touchpoints
Sales process
Nonlife services process
Common internal processes
- Dramatic improvement in competitiveness and productivity through the creation of new value
- (2)Increasing diversity and job satisfaction
- Creating new innovation by promoting D&I (diversity & inclusion) and aligning growth vectors between the Company and employees by improving job satisfaction (engagement) -
- Raising employee motivation, spirit of challenge, and job satisfaction
Toward the realization of our Purpose, all employees will work energetically and with high motivation based on their own initiative, and take on the challenge of various tasks as a team. - Creating innovation through promotion of D&I
We will create innovation by assigning the right people to the right jobs, using their individuality and expertise, and multiplying their abilities and values. - Aligning company and employee growth
Through these initiatives, we will make steady progress toward achieving our Purpose and create a virtuous circle in which the Company's growth and the growth of its employees are in alignment (enhanced engagement).
- Raising employee motivation, spirit of challenge, and job satisfaction